🤖 AI is here... now what?

Time to learn the 6 key lessons about Prompting correctly (coming directly from OpenAI)👇🏼

1. Understand Your Objective: Clearly define what you want to achieve with your prompt. Is it information, creativity, or problem-solving?
2. Keep It Clear and Concise: Avoid overly complex or vague prompts. Clarity leads to better AI responses.
3. Context Matters: Provide enough background for the AI to understand the scenario but avoid unnecessary information.
4. Experiment and Iterate: Don’t hesitate to refine your prompts based on the responses you get. Iteration is key to finding the most effective wording.
5. Consider Your Audience: Tailor your prompt based on who will interact with or benefit from the AI’s response.
6. Evaluate and Adapt: Continuously assess the effectiveness of your prompts and be ready to adapt as needed.

Crafting the prompt

The first thing you need to do when creating a new campaign is prompting, and you may be familiar with these (piece of cake) but maybe your clients are not, and that's when it get a bit more complicated.

The prompt is the most important part of your campaign, but remember you still retain full control, and can always edit manually any part of it.

🔬Let's work with an example

Let's assume you're a real estate agent looking to run a personal ad campaign in your market. Your business prompt may look like this: "Real Estate Agent in San Francisco"

To promote a specific home listing, adjust your prompt to focus on its features, including the address:

"422 Newport Way, Newport, California, ocean view home"

If you're promoting a business with various services, like a jewelry store offering watch repairs, consider focusing your prompt on a specific service to enhance ad performance. For instance: "Watch repair"

They key to a successful prompt is to test out different options, never stay with the first one, you might be missing out on a great one.