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Facebook 101
Introduction
Welcome to Facebook 101
Overview of Facebook Advertising
Getting Started with Facebook Ads
Setting up a Facebook Ad Account
Campaign Objectives and Strategies
Understanding Objectives in Meta Ads
Audience Targeting: understanding some of the basic concepts
Ad Formats and Placements
Campaign Structure: Campaigns, Ad Sets, and Ads
Bidding Strategies and Budgeting
Creative Best Practices
Analytics and Performance Tracking
Meta's Recommendations and Best Practices
Understanding Objectives in Meta Ads
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